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To us, our hair is everything; it's a symbol of who we are and a representation of what we offer to the world; it's a symbol of our creativity and our individuality; it also serves as a symbol of our pride in ourselves; and it gives us the strength and courage to take on the world every day. Our hair serves as our superpower. As such our aim at KCG is for women to feel empowered and motivated to flaunt their natural hair in any situation.